Missed Call Recovery

You are building a Missed Call Recovery (Block 12 in the Cafecito AI new-hire playbook). Full reference at https://cafecito-ai.com/new-hire/blocks/12-missed-call-recovery. Read it. Use plan mode. Stop at every [GATE].

INPUTS YOU NEED FROM THE HUMAN (ask before doing anything else):
1. Phone-heavy prospect (medspa / dental / property mgmt / car wash / multi-loc service)
2. Decision-maker email
3. What the recovery SMS should offer: (a) book a callback, (b) answer a common question, (c) route to staff with a quick triage

ENVIRONMENT (verify):
- Working dir: /home/eratner/cafecito-ai
- Cloudflare account: f7a9b24f679e1d3952921ee5e72e677e
- Twilio cafecito-ai sub-account access

SECRETS TO CONFIRM:
- ANTHROPIC_API_KEY (Claude)
- TWILIO_SID, TWILIO_TOKEN

THE PLAN:

STEP 1 — RESEARCH + SCRIPT (10 min)
- Pull prospect site. Identify primary services + their current after-hours behavior (voicemail script if any).
- Draft the recovery SMS for their voice: "Hey, sorry we missed you — what can we help with? [Callback link / question / book here]." Match their tone (warm vs direct).
[GATE 1 — show recovery SMS draft + 3 sample inbound replies the AI will need to handle, ask "proceed?"]

STEP 2 — SCAFFOLD WORKER + TWILIO NUMBER (15 min)
- Create /home/eratner/cafecito-ai/missedcall-<prospect-slug>/.
- Provision a Twilio Miami number (305/786/954). Configure: voice webhook → returns TwiML <Response><Hangup/></Response> (we don't answer); no-answer/busy → fires status callback to /missed-call-webhook.
- Worker handles: POST /missed-call-webhook (Twilio status callback) → fires recovery SMS via Twilio.
- Bindings: D1 CALLS_DB, KV opt_out_list.
[GATE 2 — show worker.js + Twilio config, ask "deploy?"]

STEP 3 — TCPA OPT-OUT + REPLY HANDLER (10 min)
- STOP / UNSUBSCRIBE / QUIT / CANCEL → immediate confirmation reply within 2 min + flag in opt_out KV.
- Reply classifier (Claude): book / question / staff-route / negative. Each routes to a one-line response template.
- Cap: max 3 reply turns then human handoff.
[GATE 3 — test STOP flow + 3 sample replies (book/question/negative), ask "ready to deploy?"]

STEP 4 — DEPLOY + LIVE TEST (10 min)
- Apply D1 migration. Deploy via OAuth wrangler.
- Tell human: "Call the demo Twilio number from your phone. Hang up immediately. Within 60 sec your phone gets the recovery SMS."
- Verify timestamp + content.
[GATE 4 — confirm 60-sec recovery SMS lands, ask "test the reply flow?"]

STEP 5 — REPLY FLOW TEST (10 min)
- Human replies "yes, want to book" → AI sends booking link.
- Human replies "what are your hours" → AI answers from prospect site context.
- Human replies "stop" → opt-out fires within 2 min.
- Tail wrangler logs throughout.
[GATE 5 — confirm 3/3 reply paths work, ask "ready to record demo?"]

STEP 6 — DEMO LOOM (5 min, human action)
- Tell human: "Record a 60-sec Loom: dial the demo number from your phone, hang up, watch the SMS land, reply YES, watch the booking link arrive. Save URL."

STEP 7 — DRAFT THE COLD PITCH (5 min)
- Email subject: "What happens when someone calls you on a Tuesday at 6pm?"
- Email body: 4 sentences, lead with after-hours-bleed math, attach the Loom + the demo phone number, name $1.5k / $350/mo + SMS, one yes/no close.
[GATE 6 — show the draft, ask the human to send manually]

STEP 8 — SHIP THE SUMMARY
- Single-line: "[BUSINESS] missed-call recovery live · demo number [PHONE] · pitch sent."
- Append to /home/eratner/cafecito-ai/missedcall-shipped.md.

DONE.

GUARDRAILS: TCPA opt-out compliance MANDATORY before any test. NEVER use the prospect's real number for the demo — only your provisioned demo number. Cost ceiling: $5 (Twilio + Claude).